There were no lions and tigers and bears, oh my, at Sunday’s Cup race in Atlanta. But there WERE wild wrecks, broken records, and even an illegal glove! For those fans still catching their breath (and looking for something a bit more calm), who would like to know how many ads there were during this busy race broadcast, here is this week’s commercial breakdown.
Race and Commercial Breakdown of the 2024 Ambetter Health 400
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 7:03 PM
Total minutes of complete race broadcast: 243
Minutes of race broadcast: 198
Minutes of traditional commercials: 45
Minutes of side-by-side commercials: 10
Total number of commercials: 99
Total number of companies or entities advertised: 66
Total number of traditional commercials (not split-screen): 72
Total number of companies or entities advertised: 57
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 27
Total number of companies or entities advertised: 21
Number of times Fox utilized ‘Side-by-Side’ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Toyota (10 times); Wendy’s (8 times); Xfinity (8 times); Busch Beer (7 times)
Breakdown of what the commercials were, by category:
Fox/FS1
College Basketball on FS1 foxsports.com/college-basketball – 2
UFL theUFL.com – 1
‘Animation Domination’ fox.com/animation-domination – 1
‘Big Bang Theory’ and ‘Young Sheldon’ – 1
Fox Nation nation.fox.com – 1
‘Grimsburg’ fox.com/grimsburg – 1
‘Judge Judy’ ‘Big Bang Theory’ – 1
‘The Masked Singer’ fox.com/the-masked-singer/ – 1
‘Race Hub’ foxsports.com/nascar/racehub – 1
Total: 10
Movies
‘Dune Part 2’ dunemovie.com – 1
Total: 1
Local News/Sports/Points-of-Interest in Penna.
NBC local news wpxi.com on Fox fox.com – 2
Get Go getgocafe.com – 2
BMW Pittsburgh bmwpittsburgh.com – 1
Cochran Ford cochranford.com – 1
Total: 6
Restaurants/Food
Wendy’s wendys.com – 7
Dr. Pepper drpepper.com – 3
Papa Johns papajohns.com – 3
Kit Kat kitkat.com – 3
McDonald’s mcdonalds.com – 2
Golden Corral goldencorral.com/ – 2
Chili’s chilis.com – 1
Cracker Barrel crackerbarrel.com – 1
Pizza Hut pizzahut.com/ – 1
Total: 23
Beer/Alcohol
Busch Light busch.com – 2
Miller Lite millerlite.com/ – 2
Total: 4
Car/Truck/Bike
Toyota.com/Racing – 6
ebay motors ebay.com – 4
Ford ford.com – 3
GoodYear goodyear.com – 3
Buyatoyota.com buyatoyota.com – 2
Chevy chevy.com – 1
Ram Trucks ram.com – 1
Toyota toyota.com – 1
Total: 21
Insurance/Health
Liberty Mutual libertymutual.com – 2
HealthCare.gov – 1
Progressive progressive.com – 1
UPMC/heart upmc.com/heart – 1
Wegovy BelieveOn.com – 1
Total: 6
Wireless Phone
StraightTalk.com straighttalk.com – 3
T-Mobile t-mobile.com/ – 2
Total: 5
Financial
QuickBooks.com quickbooks.com – 2
Ally Bank allybank.com – 1
Experian.com/boost experian.com/boost – 1
Total: 4
Technology
Xfinity.com xfinity.com – 4
Samsung samsung.com/ – 4
T-Mobile/HomeInternet tmobile.com/HomeInternet – 2
Fan Duel fanduel.com – 1
Total: 11
Products/Services for the Home and Personal Use
Just For Men justformen.com – 3
Walmart.com walmart.com – 2
Breztri breztri.com – 2
Apartments.com apartments.com – 1
Bass Pro Shops BassPro.com – 1
Bass Pro Shops BassPro.com and TrackerBoats.com – 1
Cascade cascadeclean.com – 1
Chewy.com – 1
Febreze febreze.com/en-us – 1
OpdivoYervoy.com – 1
Sotyktu sotyktu.com – 1
Trelegy trelegy.com – 1
Total: 16
Military
BuildSubmarines.com – 1
Total: 1
Religion
StandUptoJewishHate.org – 1
Total: 1
Racing Related
NASCAR.com/Camping – 1
NASCAR.com/kidstix nascar.com/kidstix – 1
Martinsville Speedway martinsvillespeedway.com – 1
Total: 3
Race brdcast times: // Comm. brdcast times:
3:00 PM – 3:03 PM – 3 // 3:03 PM – 3:07 PM – 4
3:07 PM – 3:10 PM – 3 // 3:10 PM – 3:12 PM – 2
3:12 PM – 3:26 PM – 14 // 3:26 PM – 3:28 PM – 2
3:28 PM – 3:31 PM – 3 // 3:31 PM – 3:33 PM – 2
3:33 PM – 3:36 PM – 3 // 3:36 PM – 3:38 PM – 2
3:38 PM – 3:46 PM – 8 // 3:46 PM – 3:48 PM – 2
3:48 PM – 4:01 PM – 13 // 4:01 PM – 4:03 PM – 2
4:03 PM – 4:11 PM – 8 // 4:11 PM – 4:14 PM – 3
4:14 PM – 4:18 PM – 4 // 4:18 PM – 4:21 PM – 3
4:21 PM – 4:25 PM – 4 // 4:25 PM – 4:28 PM – 3
4:28 PM – 4:38 PM – 10 // 4:38 PM – 4:41 PM – 3
4:41 PM – 4:49 PM – 8 // 4:49 PM – 4:52 PM – 3
4:52 PM – 4:57 PM – 5 // 4:57 PM – 5:00 PM – 3
5:00 PM – 5:18 PM – 18 // 5:18 PM – 5:21 PM – 3
5:21 PM – 5:27 PM – 6 // 5:27 PM – 5:29 PM – 2
5:29 PM – 5:41 PM – 12 // 5:41 PM – 5:43 PM – 2
5:43 PM – 6:30 PM – 47 // 6:30 PM – 6:32 PM – 2
6:32 PM – 6:53 PM – 21 // 6:53 PM – 6:55 PM – 2
6:55 PM – 7:03 PM – 8 // 7:03 PM – checkered flag
Total race brdcst time: 198 // Total comm. brdcst time: 45
Number of companies featured during broadcast: 28
(Ambetter Health ambetterhealth.com ; Cheddars cheddars.com ; Hunt Bros. Pizza; Cracker Barrel; Chili’s; Golden Corral; Coca-Cola; Monster Energy; Busch Beer; Miller Lite; Ford Performance; Toyota; GoodYear; Geico; Progressive; ebay motors; Mahindra Tractors; BuildSubmarines.com ; Advent Health; Farxiga; Credit One Bank; Xfinity, Xfinity mobile; iRacing.com ; ‘College Basketball’ on Fox Sports; UFL theUFL.com ; Kevin Harvick’s Happy Hour podcast; ‘Race Hub’ on FS1; Upcoming Cup race on Fox)
Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)
5:07 PM – 5:10 PM
Progressive; Chili’s; ebay motors; Weather Tech WT.com ; Coke Zero Sugar; PhoenixRaceway.com ; Upcoming Cup race, Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/Tickets
5:49 PM – 5:51 PM
Busch Light; Cracker Barrel; Liberty Mutual; Upcoming Xfinity race NASCAR.com/Xfinity; UFL theUFL.com ; Friday Night Smackdown on Fox; Upcoming Cup race, Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/Tickets
6:00 PM – 6:02 PM
Ford Performance; Head & Shoulders; Chili’s; Verizon/FrontLine ; ‘Animal Control’ on Fox; Upcoming Cup race, Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/Tickets
6:11 PM – 6:14 PM
Toyota Racing; Wendy’s; Busch Light; UFL theUFL.com ; Progressive; NASCAR.com/Regional ; RichmondRaceway.com