The NASCAR Cup race on Sunday had pushy winds, a lightning delay, a backwards-hat salute, and another win for LarSON. Of course, it had commercials, too. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2021 Hollywood Casino 400
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:38 PM
Total minutes of complete race broadcast: 218
Minutes of race broadcast: 177
Minutes of traditional commercials: 41
Minutes of side-by-side commercials: 10
Total number of commercials: 112
Total number of companies or entities advertised: 47
Total number of traditional commercials (not split-screen): 88
Total number of companies or entities advertised: 44
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 24
Total number of companies or entities advertised: 17
Number of times NBCSN utilized ‘Side-by-Side’ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Coca-Cola (9 times); Xfinity (9 times); Sonic (7 times); Geico (6 times)
Breakdown of what the commercials were, by category:
NBC/TV Previews/Promos:
Upcoming Cup race on NBC/NBC Sports, Coca-Cola, Busch Beer, Xfinity, Geico NASCAR.com/tickets – 2
Sunday Night Football on NBC/NBC Sports & Peacock – 2
CNBC.com/InvestingClub – 2
Peacock peacocktv.com – 2
Total: 8
Movies
‘Halloween Kills’ halloweenmovie.com – 3
Total: 3
Local News/Sports/Points-of-Interest in Penna.
Dollar Bank dollarbank.com – 2
PNC.com/lowcashmode pnc.com/lowcashmode – 2
Unibet.com PA app – 1
C Harper CDJR CHarperCDJR.com – 1
Total: 6
Restaurants/Food
Coke Zero Sugar us.coca-cola.com/zero-sugar – 6
Sonic sonicdrivein.com – 5
Reese’s reeses.com – 3
Applebees applebees.com – 3
Door Dash doordash.com – 2
Kit Kat kitkat.com – 2
Red Lobster redlobster.com – 2
Subway Subway.com (Kevin Harvick) – 2
Mountain Dew mountaindew.com/ – 1
Total: 26
Car/Truck/Bike
Ford ford.com – 3
Toyota toyota.com (Kyle Busch) – 2
WeatherTech.com weathertech.com – 2
Chevy chevy.com – 1
Ram Trucks ram.com – 1
GoodYear goodyear.com – 1
NissanUSA.com nissanusa.com – 1
Total: 11
Insurance/Health
Geico.com geico.com – 3
Liberty Mutual libertymutual.com – 3
USAA.com usaa.com – 2
Progressive progressive.com – 1
State Farm statefarm.com – 1
KeepitSecure.net – 1
Total: 11
Wireless Phone
Verizon/Frontline Verizon.com/frontline – 2
Xfinity Mobile/mysavings xfinitymobile.com/mysavings – 1
Total: 3
Financial
Capital One capitalone.com – 2
CreditKarma.com creditkarma.com – 2
FisherInvestments.com – 1
Total: 5
Technology
Xfinity/NASCAR xfinity.com/nascar – 3
Xfinity.com/Rewards – 2
Amazon amazon.com – 2
NASCAR Ignition nascar.com/news-media/2021/08/11/nascar-21-ignition-gets-green-flag-for-oct-28-2021-preorders-start-aug-12/ – 1
Total: 8
Products/Services for the Home and Personal Use
Gold Bond goldbond.com – 2
Breztri breztri.com – 1
Conair Metal Craft conairmetalcraft.com – 1
Humira humira.com – 1
Rinvoq rinvoq.com – 1
Skechers skechers.com – 1
Total: 7
Race brdcast times: Comm. brdcast times:
3:00 PM – 3:03 PM – 3 3:03 PM – 3:06 PM – 3
3:06 PM – 3:09 PM – 3 3:09 PM – 3:11 PM – 2
3:11 PM – 3:26 PM – 15 3:26 PM – 3:29 PM – 3
3:29 PM – 3:33 PM – 4 3:33 PM – 3:35 PM – 2
3:35 PM – 3:44 PM – 9 3:44 PM – 3:45 PM – 1
3:45 PM – 3:49 PM – 4 3:49 PM – 3:52 PM – 3
3:52 PM – 3:59 PM – 7 3:59 PM – 4:01 PM – 2
4:01 PM – 4:12 PM – 11 4:12 PM – 4:15 PM – 3
4:15 PM – 4:32 PM – 17 4:32 PM – 4:35 PM – 3
4:35 PM – 4:36 PM – 1 4:36 PM – 4:39 PM – 3
4:39 PM – 4:47 PM – 8 4:47 PM – 4:50 PM – 3
4:50 PM – 5:03 PM – 13 5:03 PM – 5:05 PM – 2
5:05 PM – 5:21 PM – 16 5:21 PM – 5:23 PM – 2
5:23 PM – 5:25 PM – 2 5:25 PM – 5:28 PM – 3
5:28 PM – 5:36 PM – 8 5:36 PM – 5:39 PM – 3
5:39 PM – 6:06 PM – 27 6:06 PM – 6:09 PM – 3
6:09 PM – 6:38 PM – 29 6:38 PM – checkered flag
Total race brdcst time: 177 Total comm. brdcst time: 41
Number of companies featured during broadcast: 27
(Monster Energy; Subway; Sonic; Bush’s Beans; Coca-Cola, Coke Zero Sugar; Mountain Dew dewoutdoors.com ; Busch Beer; Ford Performance; Toyota, TRD; Ram Trucks; Sunoco; GoodYear; Geico; USAA; Progressive; Fast.co fastcompany.com ; PNC Bank; Credit One Bank; Ruoff Mortgage ruoff.com ; Xfinity; PeacockTV.com; ‘Chucky’ on USA & SciFi ; ‘La Brea’ on NBC; Sunday Night Football on NBC & Peacock; NBC Sports on Sirius XM NASCAR Radio channel 90; NASCAR.com/StartYourTundra ; NASCAR.com/FordPlayoffsPromo ; NASCAR.com/Daytona500 ; NASCAR.com/Scanner; NASCAR.com/Drive ; Upcoming Cup races)
Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)
4:22 PM – 4:25 PM
USAA; Subway (Kevin Harvick); Coke Zero Sugar; Ram Trucks; Daytona500.com ; Sunday Night Football on NBC & Peacock
5:14 PM – 5:16 PM
Ford.com ; Ally Bank (Alex Bowman); Subway (Kevin Harvick); Mountain Dew; Progressive; ‘La Brea’ on NBC
5:49 PM – 5:52 PM
Toyota; Sonic; Capital One; Mountain Dew; Xfinity.com/nascar ; PeacockTV.com
6:00 PM – 6:02 PM
Verizon/FrontLine ; Sonic; Geico; Mountain Dew; USAA; Sunday Night Football on NBC & Peacock