Dale Earnhardt Jr. has a lot of NASCAR fans. These days, he has become such a mature and articulate man that he has earned the respect of many people outside of racing, too. On Sunday afternoon, during the AdventHealth 400 Cup race, he tweeted the following:
@KurtBusch takes bad teams and makes them better. He takes teams that didn’t even exist last year and makes them better. It’s a rare quality even some of Nascar’s greats didn’t possess.
Shortly after the tweet, Kurt Busch brought his No. 45 Toyota over the finish line first. We can now add ‘intuitive’ to Dale Earnhardt Jr.’s attributes, as well.
However, no one needs to be intuitive to know there will be commercials during the race broadcast. For those who like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2022 AdventHealth 400
Start time to record race/commercial periods: 2:53 PM
End time to record race/commercial periods: 6:26 PM
Total minutes of complete race broadcast: 213
Minutes of race broadcast: 174
Minutes of traditional commercials: 39
Minutes of side-by-side commercials: 8
Total number of commercials: 125
Total number of companies or entities advertised: 63
Total number of traditional commercials (not split-screen): 102
Total number of companies or entities advertised: 62
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 23
Total number of companies or entities advertised: 19
Number of times FS1 utilized ‘Side-by-Side’ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Coca-Cola (8 times); Busch Beer (8 times); Geico (8 times); Xfinity (7 times); Toyota (5 times)
Breakdown of what the commercials were, by category:
Fox/FS1
All Star Race foxsports.com/nascar Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/tickets – 2
Upcoming Cup race on Fox/FS1 foxsports.com/nascar – 1
Upcoming Xfinity race on Fox/FS1 foxsports.com/nascar NASCAR.com/Tickets – 1
Upcoming Camping World Truck race on Fox/FS1 foxsports.com/nascar NASCAR.com/Tickets – 1
USFL Football USFL2.com on Fox – 1
Baseball on Fox Sports foxsports.com/mlb – 1
PBA Bowling on Fox Sports FoxSports.com/bowling – 1
Bassmaster Elite Series bassmaster.com on Fox Sports – 1
‘Don’t Forget the Lyrics’ fox.com/dont-forget-the-lyrics/ – 1
Fox Nation nation.fox.com – 1
‘The Masked Singer’ fox.com/the-masked-singer/ and ‘So You Think You Can Dance’ fox.com/dance – 1
‘Master Chef: Back to Win’ fox.com/masterchef/ – 1
‘911 Lone Star’ fox.com/9-1-1-lone-star – 1
‘Speak for Yourself’ foxsports.com/shows/speak-for-yourself – 1
Total: 15
Movies
‘Morbius’ morbius.movie – 4
Total: 4
Local News/Sports/Points-of-Interest in Penna.
Tractor Brothers tractorbrothers.com & Mahindra mahindrausa.com (Tony Stewart, Chase Briscoe) – 3
C Harper Chevy East CHarperChevyEast.com – 1
PNC.com pnc.com – 1
Rivers Agile riversagile.com/tv – 1
Total: 6
Restaurants/Food
Buffalo Wild Wings buffalowildwings.com – 3
Coke Zero Sugar us.coca-cola.com/zero-sugar – 3
KFC kfc.com/ – 3
McDonald’s mcdonalds.com – 3
Dr. Pepper drpepper.com – 2
Subway Subway.com – 2
Total: 16
Beer/Alcohol
Jack Daniels jackdaniels.com – 4
Busch Light busch.com – 3
Total: 7
Car/Truck/Bike
Ford ford.com – 4
Chevy chevy.com – 3
WeBuyAnyCar.com webuyanycar.com – 2
ebay motors ebay.com – 2
Advance Auto Parts Gas Rewards advanceautoparts.com/GasRewards (Joey Logano) – 1
Chevron chevron.com – 1
Dodge dodge.com – 1
Ram Trucks ram.com – 1
Experian AutoCheck autocheck.com – 1
GoodYear goodyear.com – 1
Jeep jeep.com – 1
Buyatoyota.com buyatoyota.com – 1
Toyota toyota.com – 1
Toyota toyota.com (Christopher Bell) – 1
Toyota toyota.com (Toyota drivers) #ToyotaNation – 1
Vroom vroom.com – 1
WeatherTech.com weathertech.com – 1
Total: 24
Insurance/Health
Geico.com geico.com – 3
USAA.com usaa.com/jointoday – 3
Liberty Mutual libertymutual.com – 1
Progressive progressive.com – 1
CologuardTest.com colorguardtest.com – 1
Total: 9
Wireless Phone
T-Mobile t-mobile.com/ – 2
Total: 2
Home Improvement
Kioti tractors kioti.com – 3
Kubota gokubota.com – 1
Total: 4
Financial
Credible.com – 1
Etrade etrade.com – 1
Total: 2
Technology
Hulu hulu.com – 2
Google Pixel store.google.com/product/pixel_6?pli=1&hl=en-US – 1
Public public.com – 1
Xfinity.com xfinity.com – 1
Total: 5
Products/Services for the Home and Personal Use
Allegra allegra.com – 1
Allegra allegra.com @allegraotc #allegrasweeps #liveyourgreatness – 1
Icy Hot icyhot.com – 1
Love Sac furniture LoveSac.com – 1
Mattress Firm mattressfirm.com – 1
Xyzal xyzal.com – 1
Total: 6
Racing Related
Charlotte Motor Speedway charlottemotorspeedway.com – 1
SonomaRaceway.com sonomaraceway.com – 1
Total: 2
Race brdcast times: // Comm. brdcast times:
2:53 PM – 2:57 PM – 4 // 2:57 PM – 2:59 PM – 2
2:59 PM – 3:02 PM – 3 // 3:02 PM – 3:04 PM – 2
3:04 PM – 3:18 PM – 14 // 3:18 PM – 3:20 PM – 2
3:20 PM – 3:27 PM – 7 // 3:27 PM – 3:29 PM – 2
3:29 PM – 3:38 PM – 9 // 3:38 PM – 3:41 PM – 3
3:41 PM – 3:50 PM – 9 // 3:50 PM – 3:52 PM – 2
3:52 PM – 4:00 PM – 8 // 4:00 PM – 4:03 PM – 3
4:03 PM – 4:11 PM – 8 // 4:11 PM – 4:14 PM – 3
4:14 PM – 4:17 PM – 3 // 4:17 PM – 4:20 PM –3
4:20 PM – 4:39 PM – 19 // 4:39 PM – 4:40 PM – 1
4:40 PM – 4:54 PM – 14 // 4:54 PM – 4:57 PM – 3
4:57 PM – 5:14 PM – 17 // 5:14 PM – 5:17 PM – 3
5:17 PM – 5:20 PM – 3 // 5:20 PM – 5:23 PM – 3
5:23 PM – 5:33 PM – 10 // 5:33 PM – 5:35 PM – 2
5:35 PM – 5:42 PM – 7 // 5:42 PM – 5:45 PM – 3
5:45 PM – 6:05 PM – 20 // 6:05 PM – 6:07 PM – 2
6:07 PM – 6:26 PM – 19 // 6:26 PM – checkered flag
Total race brdcst time: 174 // Total comm. brdcst time: 39
Number of companies featured during broadcast: 24
(AdventHealth adventhealth.com ; Fox Bet Super 6 app; Fox Weather; AMR Safety Team amr.net ; Monster Energy; Hunt Bros. Pizza; Tootsies kidrockshonkytonkandsteakhouse.com ; KFC; Subway; Coca-Cola; Busch Beer; Ford Performance; Toyota; Ram Trucks; Geico; ebay motors; PNC Bank; Ruoff Mortgage ruoff.com ; Credit One Bank; Xfinity; USFL on Fox; Baseball on FS1; NHRA nhra.com on FS1 ; ‘Race Hub’ on FS1; Upcoming All-Star race)
Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)
4:27 PM – 4:30 PM
CharlotteMotorSpeedway.com NASCAR.com/Tickets ; Progressive; Ram Trucks; Coke Zero Sugar ; ‘Fox Nation’ on FoxNews.com ; ‘Friday Night Smackdown’ on Fox
5:05 PM – 5:07 PM
Toyota (Kyle Busch); Liberty Mutual; Busch Light Beer; Xfinity.com/NASCAR ; All-Star Race on FS1, Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/Tickets ; Baseball on FS1
5:52 PM – 5:53 PM
Geico; Wendy’s; PNC Bank; NashvilleSuperSpeedway.com NASCAR.com/Tickets
6:14 PM – 6:16 PM
All-Star Race on FS1, Coca-Cola, Busch Beer, Geico, Xfinity, NASCAR.com/Tickets ; USAA/JoinToday ; Toyota (Kyle Busch); T-Mobile; Subway; USFL on Fox & FS1; SonomaRaceway.com