Commercial breakdown: 2020 Blue-Emu Maximum Pain Relief 500

On Wednesday evening, despite rain all around the area, the Cup race ran without a weather delay. However, as is always the case, the commercials ran, too. Whether they are irritating interruptions, or chances for folks to run for more snacks, commercials are a reality for NASCAR fans on race day. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2020 Blue-Emu Maximum Pain Relief 500

Start time to record race/commercial periods: 7:05 PM
End time to record race/commercial periods: 10:48 PM
Total minutes of complete race broadcast: 223
Minutes of race broadcast: 186
Minutes of traditional commercials: 37
Minutes of side-by-side commercials: 6

Total number of commercials: 104
Total number of companies or entities advertised: 50
Total number of traditional commercials (not split-screen): 88
Total number of companies or entities advertised: 45
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 16
Total number of companies or entities advertised: 13
Number of times FS1 utilized ‘Side-by-Side’ commercials during the broadcast: 3

Companies seen the most in commercials during this broadcast: Upcoming Xfinity race (10 times); Upcoming Cup race (7 times); Geico (6 times); Subway (4 times); Ford (4 times)

Breakdown of what the commercials were, by category:

Fox/FS1

Upcoming Xfinity race on Fox/FS1 foxsports.com/nascar – 3
‘Celebrity Watch Party’ fox.com/celebrity-watch-party – 3
Upcoming Cup race on Fox/FS1 foxsports.com/nascar ; Coca-Cola, Geico, Xfinity, Busch Beer – 2
PBA Summer Clash on Fox – 2
Upcoming Cup race on Fox/FS1 foxsports.com/nascar – 1
Upcoming Xfinity race on Fox/FS1 foxsports.com/nascar and Upcoming Cup race on Fox/FS1 foxsports.com/nascar – 1
Fox Nation nation.fox.com – 1
‘Race Hub’ foxsports.com/nascar/racehub, and upcoming Cup, Xfinity, and GMTS races – 1

Total: 14

Movies

‘Artemis Fowl’ movies.disney.com/artemis-fowl – 1

Total: 1

Local News/Sports/Points-of-Interest in Penna.

Molyneaux beautifulfloors.com – 2
PNC.com/tech pnc.com/tech – 2
Rally House rallyhouse.com – 2

Total: 6

Restaurants/Food

Carl’s Jr. carlsjr.com and Hardees hardees.com – 4
Subway Subway.com – 4
Coke Zero cokezero.com/ – 2
Coca-Cola Energy drink us.coca-cola.com/energy/ – 1
KFC kfc.com/ – 1

Total: 12

Beer/Alcohol

Busch busch.com – 1

Total: 1

Car/Truck/Bike

Ford ford.com – 3
Midas midas.com – 2
Toyota toyota.com – 2
Advance Auto advanceautoparts.com – 1
BMWUSA.com bmwusa.com – 1
Kia kia.com – 1
Land Rover landroverusa.com – 1
Buyatoyota.com buyatoyota.com – 1
WeatherTech.com weathertech.com – 1

Total: 13

Insurance/Health

Geico.com geico.com – 5
USAA.com/coronavirus usaa.com/coronavirus – 3
Progressive progressive.com – 2
Allstate allstate.com – 1
Brothers brother brothersbrother.org – 1

Total: 12

Wireless Phone

Cricket Wireless cricketwireless.com – 3
Xfinity Mobile xfinitymobile.com – 3

Total: 6

Technology

Tubi tubitv.com – 2
effectv effectv.com – 1
effectv effectv.com/adplanner – 1
IBM ibm.com – 1
Xfinity/NASCAR xfinity.com/nascar – 1

Total: 6

Products/Services for the Home and Personal Use

SaveonSymbicort.com saveonsymbicort.com – 2
Blue Emu blue-emu.com (Rusty Wallace) – 2
Gain ilovegain.com – 2
ACT mouthwash actflouride.com – 1
Allegra allegra.com – 1
Bounce bouncefresh.com – 1
Downy Unstoppables downy.com – 1
Downy Wrinkle Guard downy.com – 1
Ivory Free detergent ivory.com – 1
Ozempic ozempic.com – 1
Power Home powerhome.com 1-800-POWER-90 – 1
Purina Friskies purina.com – 1
Tide tide.com – 1
Tide Hope.TideCleaners.com – 1

Total: 17

Race brdcast times:      Comm. brdcast times:

7:05 PM – 7:09 PM – 4      7:09 PM – 7:12 PM – 3
7:12 PM – 7:16 PM – 4      7:16 PM – 7:18 PM – 2
7:18 PM – 7:28 PM – 10      7:28 PM – 7:28 PM –
7:28 PM – 7:39 PM – 11      7:39 PM – 7:41 PM – 2
7:41 PM – 7:52 PM – 11      7:52 PM – 7:55 PM – 3
7:55 PM – 8:03 PM – 8      8:03 PM – 8:05 PM – 2
8:05 PM – 8:14 PM – 9      8:14 PM – 8:16 PM – 2
8:16 PM – 8:21 PM – 5      8:21 PM – 8:23 PM – 2
8:23 PM – 8:26 PM – 3      8:26 PM – 8:29 PM – 3
8:29 PM – 8:35 PM – 6      8:35 PM – 8:37 PM – 2
8:37 PM – 8:45 PM – 8      8:45 PM – 8:48 PM – 3
8:48 PM – 8:54 PM – 6      8:54 PM – 8:56 PM – 2
8:56 PM – 9:12 PM – 16      9:12 PM – 9:15 PM – 3
9:15 PM – 9:18 PM – 3       9:18 PM – 9:20 PM – 2
9:20 PM – 9:27 PM – 7       9:27 PM – 9:30 PM – 3
9:30 PM – 10:11 PM – 41      10:11 PM – 10:14 PM – 3
10:14 PM – 10:48 PM – 34      10:48 PM – checkered flag

Total race brdcst time: 186      Total comm. brdcst time: 37

Number of companies featured during broadcast: 24
(Blue-Emu; Monster Energy; Fox Bet Super 6 app; Hunt Bros. Pizza; Pizza Hut; Subway; Coca-Cola; Busch Beer; Chevy; Ford Performance; Toyota, TRD; Dodge Ram; Geico; Progressive; Credit One Bank; Credible.com; Tide; Symbicort; Xfinity; ‘WWE Smackdown’ on Fox; ‘Race Hub’ on FS1; upcoming GMT Series race; upcoming Xfinity race; upcoming Cup race)

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

9:03 PM – 9:05 PM
Upcoming Xfinity & Cup races; CoronaVirus.org #AloneTogether & NASCAR.com; PNC Bank/tech; Mountain Dew; US Open on Fox/FS1; upcoming Cup race

9:37 PM – 9:39 PM
Upcoming Xfinity race; Toyota; Progressive; Xfinity and NASCAR.com; ‘WWE Smackdown’ on Fox

10:03 PM – 10:05 PM
Fox Nation; Ford; Geico; NASCAR.com/Shop; upcoming Xfinity and Cup races