Commercial breakdown: 2019 AAA Texas 500

Whether they are irritating interruptions, or chances for folks to run for more snacks, commercials are a reality for NASCAR fans on race day. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2019 AAA Texas 500

Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 7:05 PM
Total minutes of complete race broadcast: 245
Minutes of race broadcast: 205
Minutes of traditional commercials: 40
Minutes of side-by-side commercials: 13

Total number of commercials: 125
Total number of companies or entities advertised: 53
Total number of traditional commercials (not split-screen): 92
Total number of companies or entities advertised: 47
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 33
Total number of companies or entities advertised: 26
Number of times NBCSN utilized ‘Side-by-Side’ commercials during the broadcast: 5

Companies seen the most in commercials during this broadcast: Sonic (7 times); upcoming Cup race (5 times); Coca-Cola (5 times); Outback (5 times); Toyota (5 times); USAA Insurance (5 times); Bank of America (5 times)

Breakdown of what the commercials were, by category:

NBC/TV Previews/Promos

Sunday Night Football on NBC/NBC Sports – 3
‘The Purge’ usanetwork.com/thepurge – 2
Upcoming Cup race on NBC/NBC Sports – 2
NFL nfl.com – 1
NFL Playoff Predictor playoffpredictors.com – 1
NHL on NBC/NBC Sports nbcsports.com/nhl – 1
Golf on NBC/NBC Sports nbcsports.com/golf #LiveUnderPar – 1
Soccer on NBCSNnbcsports.com/soccer – 1
MSNBC msnbc.com – 1
‘Running Wild with Bear Grylls’ nbc.com/running-wild-with-bear-grylls – 1
TYR Pro Swim Series usaswimming.org on NBCSN – 1
‘Yellowstone’ on Paramount paramountnetwork.com/shows/Yellowstone – 1

Total: 16

Movies

‘Hobbs & Shaw’ hobbsandshaw.com – 2
‘Ford vs. Ferrari’ foxmovies.com/movies/ford-v-ferrari – 1

Total: 3

Local News/Sports/Points-of-Interest in Penna.

M & R Power Equipment mrpowerequipment.com and NFL Network – 2

Total: 2

Restaurants/Food

Sonic sonicdrivein.com – 6
Applebees applebees.com – 4
Coca-Cola cocacola.com – 3
Outback outback.com – 3
Pizza Hut pizzahut.com/ – 1
Wing Stop wingstop.com – 1

Total: 18

Car/Truck/Bike

Toyota toyota.com – 3
Mercedes Benz Vans MBVans.com – 3
Chevy chevy.com – 2
Ford ford.com – 2
GoodYear goodyear.com (Dale Earnhardt Jr.) #MakeAName – 2
Honda Talon ATV honda.com – 2
Buick buick.com – 1
Mobil 1 mobil1.us (Clint Bowyer, Kevin Harvick) – 1

Total: 16

Insurance/Health

USAA.com/insurance usaa.com/insurance – 5
Progressive progressive.com – 2
AAA aaa.com – 1
Allstate allstate.com – 1
Esurance.com esurance.com – 1
Geico.com geico.com – 1
HighmarkLivingProof.com highmarklivingproof.com #LivingProof – 1

Total: 12

Wireless Phone

Cricket mycricket.com – 3

Total: 3

Home Improvement

ACE Hardware ACEHardware.com – 2

Total: 2

Financial

Bank of America/getmoredone bankofamerica.com/getmoredone – 2

Total: 2

Education

Universal Technical Institute UTI.edu – 1

Total: 1

Technology

Xfinity.com xfinity.com and Hallmark Channel hallmarkchannel.com – 2
Amazon Echo amazon.com/echo – 1
Amazon Prime amazon.com/prime – 1
Fan Duel fanduel.com – 1
Xfinity.com xfinity.com – 1

Total: 6

Products/Services for the Home and Personal Use

Instant Pot instantpot.com – 4
Ozempic ozempic.com – 4
American Legion legion.org – 1

Total: 9

Travel

AwayTravel.com awaytravel.com – 2

Total: 2

Race brdcast times:      Comm. brdcast times:

3:00 PM – 3:03 PM – 3      3:03 PM – 3:05 PM – 2
3:05 PM – 3:08 PM – 3      3:08 PM – 3:10 PM – 2
3:10 PM – 3:26 PM – 16      3:26 PM – 3:28 PM – 2
3:28 PM – 3:33 PM – 5      3:33 PM – 3:35 PM – 2
3:35 PM – 3:43 PM – 8      3:43 PM – 3:45 PM – 2
3:45 PM – 3:51 PM – 6      3:51 PM – 3:53 PM – 2
3:53 PM – 4:00 PM – 7      4:00 PM – 4:02 PM – 2
4:02 PM – 4:04 PM – 2      4:04 PM – 4:06 PM – 2
4:06 PM – 4:18 PM – 12      4:18 PM – 4:20 PM – 2
4:20 PM – 4:30 PM – 10      4:30 PM – 4:33 PM – 3
4:33 PM – 4:34 PM – 1       4:34 PM – 4:37 PM – 3
4:37 PM – 4:52 PM – 15      4:52 PM – 4:55 PM – 3
4:55 PM – 5:02 PM – 7      5:02 PM – 5:04 PM – 2
5:04 PM – 5:23 PM – 19      5:23 PM – 5:26 PM – 3
5:26 PM – 5:29 PM – 3      5:29 PM – 5:31 PM – 2
5:31 PM – 5:39 PM – 8      5:39 PM – 5:41 PM – 2
5:41 PM – 5:47 PM – 6      5:47 PM – 5:49 PM – 2
5:49 PM – 6:18 PM – 29      6:18 PM – 6:20 PM – 2
6:20 PM – 7:05 PM – 45      7:05 PM – checkered flag

Total race brdcst time: 205      Total comm. brdcst time: 40

Number of companies featured during broadcast: 35
(Monster Energy; Daniel’s Amigos danielsuarezracing.com #DanielsAmigos ; Applebee’s; KFC; Outback; Kroger, ‘Save & Win’ Kroger.com, text SIMMER to 31279; McDonald’s; Coca-Cola; Busch Beer, Ducks Unlimited ducks.org ; Chevy; Ford Performance; Toyota; Ram Trucks; Honda Talon ATV; Sunoco; GoodYear; Mobil 1; Geico; BestWestern.com; Bass Pro Shops & Cabela’s; Credit One Bank; ‘Bluff City Law’ on NBC; ‘The Purge’ on USA; #HeyRut ; Sunday Night Football on NBC; ‘Football Night in America’ on NBC; NBC Sports on NASCAR Radio channel 90 Sirius/XM; NASCAR Champions Week championsweek.nascar.com ; ‘Post-Race Coverage’, ‘Victory Lap’, ‘Proving Grounds’ on NBCSN; ‘NASCAR America’, ‘Dale Jr. Download’, ‘Motor Mouths’ on NBCSN; NASCAR.com/Shop; NASCAR.com/Drive; NASCAR.com/Tickets; upcoming Cup race)

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

5:16 PM – 5:18 PM
Toyota; Sonic; Bank of America/RewardingYou and Merrill.com ; Coca-Cola; Sonic; upcoming Cup race

5:58 PM – 6:01 PM
Mobil 1; Golden Corral; WeatherTech.com; Bank of America/RewardingYou and Merrill.com; Golden Corral; HomesteadMiamiSpeedway.com

6:09 PM – 6:11 PM
Toyota; Outback; Geico; Bank of America/GetMoreDone ; Outback; ‘Hobbs & Shaw’ movie; MSNBC

6:30 PM – 6:33 PM
Ram Trucks; Pizza Hut; Bass Pro Shops & Cabela’s; Mountain Dew; Pizza Hut; Daytona500.com; Soccer on NBCSN; NHL on NBCSN

6:40 PM – 6:43 PM
Coca-Cola; KFC; Ford; Ally Bank; KFC; upcoming Cup race