Commercial breakdown: 2019 Quaker State 400 presented by Walmart

Whether they are irritating interruptions, or chances for folks to run for more snacks, commercials are a reality for NASCAR fans on race day. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2019 Quaker State 400 presented by Walmart

Start time to record race/commercial periods: 7:28 PM
End time to record race/commercial periods: 10:43 PM
Total minutes of complete race broadcast: 195
Minutes of race broadcast: 163
Minutes of traditional commercials: 32
Minutes of side-by-side commercials: 11

Total number of commercials: 115
Total number of companies or entities advertised: 48
Total number of traditional commercials (not split-screen): 84
Total number of companies or entities advertised: 44
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 31
Total number of companies or entities advertised: 23
Number of times NBCSN utilized ‘Side-by-Side’ commercials during the broadcast: 5

Companies seen the most in commercials during this broadcast: Toyota (6 times); McDonald’s (5 times); Pizza Hut (4 times); Mountain Dew (4 times); Coca-Cola (4 times); Sonic (4 times); Ram Trucks (4 times); Choice Hotels (4 times); Progressive (4 times)

Breakdown of what the commercials were, by category:

NBC/TV Previews/Promos:

Team USA Track & Field on NBC Sports – 2
The Open Golf on the Golf Channel – 2
FINA Diving on NBCSN – 2
Sunday Night Football on NBC/NBC Sports – 2
‘Pearson’ on USA usanetwork.com/pearson – 1
Upcoming Cup race on NBC/NBC Sports – 1
IndyCar indycar.com on NBC/NBC Sports – 1
IndyCar indycar.com on NBC/NBC Sports and ‘Hobbs & Shaw’ hobbsandshaw.com – 1
Tour de France tourdefrance.nbcsports.com on NBC Sports – 1

Total: 13

Movies

‘Hobbs & Shaw’ hobbsandshaw.com – 1

Total: 1

Restaurants/Food

McDonald’s mcdonalds.com – 5
Mountain Dew mountaindew.com/ – 3
Applebees applebees.com – 3
Coca-Cola cocacola.com – 2
KFC kfc.com/ – 2
Pizza Hut pizzahut.com/ – 2
Sonic sonicdrivein.com – 2
Subway Subway.com – 1
IHOP ihop.com – 1

Total: 21

Beer/Alcohol

Busch busch.com – 3
Jack Daniels jackdaniels.com – 3
Corona coronausa.com – 2

Total: 8

Car/Truck/Bike

Buyatoyota.com buyatoyota.com – 2
Toyota toyota.com – 2
Chevy chevy.com – 2
RamTrucks.com ramtrucks.com – 1
GoodYear goodyear.com (Dale Earnhardt Jr.) #MakeAName – 1
WeatherTech.com weathertech.com – 1
Buick buick.com – 1

Total: 10

Insurance/Health

Progressive progressive.com – 4
Allstate allstate.com – 1

Total: 5

Home Improvement

Kioti tractors kioti.com – 1

Total: 1

Financial

USBank.com/hardwork – 3
USAA usaa.com/bank – 2

Total: 5

Technology

Amazon Echo amazon.com/echo – 1
Dell.com dell.com/ – 1
GolfPass.com – 1

Total: 3

Products/Services for the Home and Personal Use

Energy Transfer energytransfer.com – 3
SaveonSymbicort.com saveonsymbicort.com – 2
Bass Pro Shops BassPro.com & Cabela’s cabelas.com – 1
BuyLEESA.com buyleesa.com – 1
Stressless Furniture stresslessfurniture.com – 1

Total: 8

Travel

AwayTravel.com awaytravel.com – 3
ChoiceHotels.com choicehotels.com – 3
Best Western.com bestwestern.com – 2
Ark Encounter arkencounter.com – 1

Total: 9

Race brdcast times:      Comm. brdcast times:

7:28 PM – 7:33 PM – 5      7:33 PM – 7:35 PM – 2
7:35 PM – 7:39 PM – 4      7:39 PM – 7:41 PM – 2
7:41 PM – 7:58 PM – 17      7:58 PM – 8:01 PM – 3
8:01 PM – 8:07 PM – 6      8:07 PM – 8:10 PM – 3
8:10 PM – 8:19 PM – 9      8:19 PM – 8:21 PM – 2
8:21 PM – 8:24 PM – 3      8:24 PM – 8:26 PM – 2
8:26 PM – 8:28 PM – 2      8:28 PM – 8:30 PM – 2
8:30 PM – 8:33 PM – 3      8:33 PM – 8:35 PM – 2
8:35 PM – 8:47 PM – 12      8:47 PM – 8:49 PM – 2
8:49 PM – 8:50 PM – 1      8:50 PM – 8:53 PM – 3
8:53 PM – 9:01 PM – 8      9:01 PM – 9:04 PM – 3
9:04 PM – 9:33 PM – 29      9:33 PM – 9:35 PM – 2
9:35 PM – 9:36 PM – 1      9:36 PM – 9:38 PM – 2
9:38 PM – 9:48 PM – 10      9:48 PM – 9:50 PM – 2
9:50 PM – 10:43 PM – 53      10:43 PM – checkered flag

Total race brdcst time: 163      Total comm. brdcst time: 32

Number of companies featured during broadcast: 20
(Monster Energy; Sonic; Subway; Kroger; Hunt Bros. Pizza; Coca-Cola; Mountain Dew; Toyota, TRD; Geico; Credit One Bank; Zillow; The Open Golf on NBC Sports; IndyCar on NBC Sports; Grass Roots Racing Tour #MyTrackMyRoots ; NBCSports.com/Predictor; NBC Sports on NASCAR Radio Sirius/XM Channel 90; NASCAR America Motor Mouths; NASCAR.com/Drive; NASCAR.com/fantasy; upcoming Cup race)

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

9:10 PM – 9:12 PM
Ram Trucks; KFC; Geico; ChoiceHotels.com; Coca-Cola; NASCAR.com/Tickets

9:20 PM – 9:22 PM
Toyota; Sonic; Mountain Dew; IHOP; Geico; Sonic; upcoming Cup race

10:00 PM – 10:03 PM
Ram Trucks; Golden Corral; Pizza Hut; Ally Bank (Jimmie Johnson) #chasing8 ; MISpeedway.com; Team USA Track & Field Championships; FINA Swimming Championships

10:10 PM – 10:12 PM
Toyota; KFC; IHOP; GoCreditOne.com; theGlen.com

10:20 PM – 10:22 PM
Bass Pro Shops & Cabela’s; Pizza Hut; Ram Trucks; Golden Corral; Coca-Cola; upcoming Cup race