Commercial breakdown: 2026 Window World 450

On September 09, 1996, The Bayside Boys Remix of ‘The Macarena’ was the No. 1 music hit in the country, Nintendo 64 launched, and North Wilkesboro Speedway held their first NASCAR Cup race. This past Sunday, Ella Langley’s ‘Choosin’ Texas’ was the No. 1 music hit in the country, Spain was the Champion in FIFA, and the NASCAR Cup Series returned to North Wilkesboro Speedway after a long hiatus. Joey Logano conquered the track, and several sponsors brought the race to the fans watching at home. For those folks who would like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2026 Window World 450

Start time to record race/commercial periods: 7:00 PM
End time to record race/commercial periods: 10:27 PM
Total minutes of complete race broadcast: 207
Minutes of race broadcast: 179
Minutes of traditional commercials: 28
Minutes of side-by-side commercials: 18

Total number of commercials: 106
Total number of companies or entities advertised: 48
Total number of traditional commercials (not split-screen): 67
Total number of companies or entities advertised: 35
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 39
Total number of companies or entities advertised: 24
Number of times TNT utilized ‘Side-by-Side’ commercials during the broadcast: 7

Companies seen the most in commercials during this broadcast: Harbor Freight (9 times); Busch Light (7 times); Liberty Mutual (6 times); Xfinity (6 times); Sam’s Club (6 times); T-Mobile (5 times); Arby’s (5 times); Buffalo Wild Wings (5 times)

Breakdown of what the commercials were, by category:

TNT / TruTV

Pluto pluto.tv – 1

Total: 1

Local News/Sports/Points-of-Interest in Penna.

Monarch Hospice monarchhospice.com – 1
RiverviewChevyBuickGMC.com – 1

Total: 2

Restaurants/Food

Arby’s arbys.com – 4
Buffalo Wild Wings buffalowildwings.com – 3
Chili’s chilis.com – 2
Tovala.com – 2

Total: 11

Beer/Alcohol

Busch Light busch.com – 4
Twisted Tea twistedtea.com – 1

Total: 5

Car/Truck/Bike

Ram Trucks ram.com – 2
Safe Lite safelite.com – 2
Chevy chevy.com – 1

Total: 5

Insurance/Health

Liberty Mutual libertymutual.com – 4
NJM Insurance njm.com – 2
Progressive progressive.com – 1

Total: 7

Wireless Phone

T-Mobile t-mobile.com/ – 2
StraightTalk.com straighttalk.com – 1

Total: 3

Home Improvement

Harbor Freight harborfreight.com – 5
Husqvarna husqvarna.com – 1

Total: 6

Financial

Credit One Bank creditonebank.com – 1

Total: 1

Legal

Peirce Law Group peircelaw.com – 1

Total: 1

Technology

Kalshi Kalshi.com – 3
BuildFreedom.us – 2
Xfinity.com xfinity.com – 2
AirTasker.com – 1
Amazon Alexa amazon.com/alexa – 1
Amazon Prime amazon.com/prime – 1
Engine engine.com – 1
SimpliSafe.com simplisafe.com – 1

Total: 12

Products/Services for the Home and Personal Use

Sams Club samsclub.com – 3
Skechers skechers.com – 3
Chewy.com – 2
Kisunla kisunla.lilly.com – 1
Kohls kohls.com – 1

Total: 10

Military

WAR.gov – 2

Total: 2

Racing Related

NASCAR.com nascar.com – 1

Total: 1

Race brdcast times: // Comm. brdcast times:

7:00 PM – 7:04 PM – 4 // 7:04 PM – 7:07 PM – 3
7:07 PM – 7:09 PM – 2 // 7:09 PM – 7:12 PM – 3
7:12 PM – 7:17 PM – 5 // 7:17 PM – 7:20 PM – 3
7:20 PM – 7:21 PM – 1 // 7:21 PM – 7:23 PM – 2
7:23 PM – 7:51 PM – 28 // 7:51 PM – 7:54 PM – 3
7:54 PM – 8:07 PM – 13 // 8:07 PM – 8:10 PM – 3
8:10 PM – 8:11 PM – 1 // 8:11 PM – 8:13 PM – 2
8:13 PM – 8:50 PM – 37 // 8:50 PM – 8:52 PM – 2
8:52 PM – 8:59 PM – 7 // 8:59 PM – 9:01 PM – 2
9:01 PM – 9:22 PM – 21 // 9:22 PM – 9:24 PM – 2
9:24 PM – 9:26 PM – 2 // 9:26 PM – 9:29 PM – 3
9:29 PM – 10:27 PM – 58 // 10:27 PM – checkered flag

Total race brdcst time: 179 // Total comm. brdcst time: 28

Number of companies featured during broadcast: 24
(Window World windowworld.com ; DaleJrFoundation.org ; Cheddar’s; Wendy’s; Coca-Cola; Busch Light; Twisted Tea; Toyota; Freeway Insurance; Liberty Mutual; NAPA; Echo Park Automotive; HendrickCars.com ; Nereus.us ; Breztri; Chewy.com ; Credit One Bank; Xfinity; Straight Talk; TNT; HBO Max; Shark Week on DISCOVERY channel; ‘Impractical Jokers’ on tbs; MLB on TNT)

Commercials during race broadcast: ‘Side-by-Side’ (‘Thank you!’ to all of the participating sponsors!)

7:43 PM – 7:45 PM
Toyota; T-Mobile; Burger King; Harbor Freight; Kalshi; Upcoming Cup race, Coca-Cola, Busch Light, Freeway Insurance, Xfinity

8:23 PM – 8:26 PM
NAPA; Straight Talk; Liberty Mutual; Sam’s Club; Harbor Freight; Burger King; NASCAR.com/Tickets, Coca-Cola, Busch Light, Freeway Insurance, Xfinity

8:32 PM – 8:35 PM
T-Mobile; Nereus.us; Ram Trucks; Liberty Mutual; Harbor Freight

8:41 PM – 8:43 PM
Breztri; SimpliSafe.com ; Buffalo Wild Wings; Toyota; Sam’s Club; NAPA

9:13 PM – 9:16 PM
Husqvarna; T-Mobile; Sam’s Club; Breztri; NASCAR.com/Rolling-Stones

9:40 PM – 9:43 PM
Harbor Freight; Toyota; Hagerty.com; Xfinity; Buffalo Wild Wings

9:54 PM – 9:56 PM
Chevy; Arby’s; T-Mobile; Shark Week on DISCOVERY channel; Upcoming Cup race on TNT & HBO Max, Coca-Cola, Busch Light, Freeway Insurance, Xfinity