JAW’s ‘HEARTRACERS / HEARTBREAKERS’
– 2015 Toyota / Save Mart 350 edition

Date: 6-28-15

Racetrack: Sonoma Raceway

Pole Sitter: AJ Allmendinger

HEARTRACERS:

  • Kyle Busch: Kyle made the perfect comeback move with a win after his injury. All he has to do now is get into the top 30 in points and he will be in the Cup Chase.
  • Kurt Busch: Kurt had the best car in the race after the troubles of AJ Allmendinger. He got beat out of the pits on the last stop causing him to not catch his brother. Even so, he finished second in the race.
  • Kevin Harvick: Kevin has slowed down a little on the one-two finishes this year. He still is the best car overall this season and is in the top-five regularly. He got a fourth-place finish and is still the points leader by a wide margin.
  • Paul Menard: Paul took his car from the mid-twenties to finish inside the top-fifteen. He improved a lot in the race and has been putting together some good finishes.
  • Clint Bowyer: Clint is one of the best drivers at Sonoma Raceway these days. He is always contending for a win in this race. He finished third with another good run.
  • Kasey Kahne: Kasey improved his finishing position massively over where he started. He had a good car in the race. He went from 26th to eighth.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 Toyota / Save Mart 350 edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 3:00 PM, and stopped at the waving of the checkered flag at 6:28 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

FS1 was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Toyota/Save Mart 350(k)

Total number of commercials: 105

Total number of companies or entities advertised: 52

Number of times FS1 utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 54

Total number of companies or entities advertised in brief promos or crawlers: 24 (companies: Dale Jr. Video Series ; NASCAR.com/Salute #NASCARSalutes ; Miss Sprint Cup @MissSprintCup ; NASCAR.com and Coca-Cola #ShareACoke; Coca-Cola; Coke Zero; 5 Hour Energy drink; KFC; Budweiser; Bush’s Baked Beans; Chevy; Chevy.com/dalejr ; Ford; Ford Ecoboost; Toyota; Ram Trucks Guts/Glory; GoodYear; Nationwide; Sunoco; Geico; CarFax.com; Castrol ; Sprint.com/halfprice ; Quicken Loans; One-A-Day VitaCraves ; FIFA Women’s Cup Soccer on Fox; FoxSports1)

Total amount of time these brief promos take during broadcast: app. 3 min. 15 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

GoodYear ‘Aerial Coverage’
NASCAR on FS1 ‘Hollywood Hotel’
NASCAR on FS1 ‘Booth’
Geico ‘Starting Grid’
NASCAR on FS1 ‘Pit Road Reports’
NASCAR on FS1 ‘NASCAR Rules Analyst’
NASCAR on FS1 ‘Road Course Car Changes’
NASCAR on FS1 ‘Sonoma Road Course – 11 Turns’
NASCAR on FS1 ‘Track Weather’
NASCAR on FS1 ‘Race Analysis’
NASCAR on FS1 ‘To the Rear’
NASCAR on FS1 ‘Driver Telemetry’
Bush’s Baked Beans ‘In-Car Camera’
Chevy ‘In-Car Camera’
NASCAR on FS1 ‘Biggest Movers’
Nationwide ‘Dale Jr. Performance Report’
Nationwide ‘Dale Earnhardt Jr. – Top 3 Finishes by Season’
NASCAR on FS1 ‘Leader Interval’
NASCAR on FS1 ‘Team Communications’
Outback Steakhouse ‘In-Car Camera’
Ford Ecoboost ‘Track Facts’
NASCAR on FS1 ‘Race Off Pit Road’
Coca-Cola ‘Racing Family Update’
NASCAR on FS1 ‘Martin Truex Jr. – 12th Year in Sprint Cup’
Ford Ecoboost ‘Track Facts’
Budweiser ‘Race Summary’
KFC ‘Race Break’
NASCAR on FS1 ‘Recap’
Toyota ‘Top Performers’
Toyota Mirai ‘Pace Car’
Nationwide ‘In-Car Camera’
NASCAR on FS1 ‘HMS Running Order’
5 Hour Energy ‘In-Car Camera’
Sprint ‘Kurt Busch – Won at MIS – 1 of 3 Drivers with 2+ Wins’
NASCAR on FS1 ‘Top 5 – Last Pit Stop’
NASCAR on FS1 ‘Mid-Race Report’
NASCAR on FS1 ‘Leaders’
NASCAR on FS1 ‘Joey Logano – Career on Road Courses’
NASCAR on FS1 ‘Justin Allgaier – 2nd Year in Sprint Cup’
Centrum ‘Race Summary’
Nationwide ‘Dale Jr. Performance Update’
Sprint ‘Most Laps Led’
Nationwide ’88 Inside Ride’
Advance Auto Parts ‘Race Off Pit Road’
Advance Auto Parts ‘NASCAR Race Day Spotlight’
NASCAR on FS1 ‘Race Trends – Last 10 Sonoma Races’
NASCAR on FS1 ‘Involved in Wreck’
NASCAR on FS1 ‘Sonoma Radio Remix’
NASCAR on FS1 ‘Pro-Vision Pit Road Technology’
NASCAR on FS1 ‘Kyle Busch – Needs Win & Top 20 Finish to Get Into Chase’
NASCAR on FS1 ‘Sonoma – 10 Different Winners in Last 10 Races’
NASCAR on FS1 ‘Kurt Busch – 43 Laps Led’
NASCAR on FS1 ‘SHR Running Order’
NASCAR on FS1 ‘Foot Cam’
NASCAR on FS1 ‘Kurt Busch – Last 10 Laps’
NASCAR on FS1 ‘Jimmie Johnson – Pit Stop Summary’
5 Hour Energy ‘Big Move of the Race’
NASCAR on FS1 ‘Jeff Gordon – Position’
NASCAR on FS1 ‘Final Lap’

Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:28 PM

Total minutes of complete race broadcast: 208
Minutes of race broadcast: 161
Minutes of traditional commercials (not split-screen): 47

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Toyota/Save Mart 350(k) ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’
– 2015 Quicken Loans 400 edition

Date: 6-14-15

Racetrack: Michigan International Speedway

Pole Sitter: Kasey Kahne

HEARTRACERS:

  • Kurt Busch: Kurt won this race when it started to rain. He was a fast car in the race but not the fastest car. He loved the timing of Mother Nature.
  • Dale Earnhardt Jr.: Dale has been driving about as good as last year. He got another good second-place finish. He will be ready for the Chase this year.
  • Casey Mears: Casey has always been working with his single-car team to make progress. The last two years he has been gaining ground on the big teams in NASCAR. He got a great top-fifteen finish without any real assistance.
  • Trevor Bayne: Trevor was glad to improve Roush Racing’s program for another race. They have been really gaining ground on their competitors the last few weeks. He got a great top-ten finish.
  • Ty Dillon: Ty is taking his consistency and good finishes to the Sprint Cup Series. He is getting finishes even better than his more experienced brother.
  • Paul Menard: Paul is a very consistent driver that can win a race or two at any time. He is always coming up with good finishes to put him into position for a possible win. He did that again this past weekend.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 Quicken Loans 400 edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 12:50 PM, stopped for rain delays twice; and finished recording times at the end of the last block of the race broadcast, at 5:37 PM (the race was called later, at 6:05 PM). I did not keep records for the pre- and post-race coverage, or the rain delays.

FS1 was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Quicken Loans 400

Total number of commercials: 57

Total number of companies or entities advertised: 41

Number of times FS1 utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 30

Total number of companies or entities advertised in brief promos or crawlers: 23 (companies: JeffGordonFoundationChildrensFoundation.org ; KevinHarvickFoundation.org ; TheDaleJrFoundation.org ; Michigan International Speedway; KFC; Coke Zero; Coca-Cola and NASCAR #ShareASalute ; 5 Hour Energy drink; AMP Energy drink; Budweiser; Chevy; Ram Trucks – Guts/Glory; Ford; GoodYear; Castrol GTX Magnatec; Sunoco; Nationwide; Geico; Quicken Loans; Sprint.com/halfprice ; ‘Game of War’; FoxSports 1)

Total amount of time these brief promos take during broadcast: app. 3 min.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on FS1 ‘Hollywood Hotel’
NASCAR on FS1 ‘Booth’
Geico ‘Starting Grid’
NASCAR on FS1 ‘Pit Road Reports’
NASCAR on FS1 ‘NASCAR Rules Analyst’
NASCAR on FS1 ‘Pit Stop Penalties This Season’
NASCAR on FS1 ‘Track Weather’
NASCAR on FS1 ‘Race Analysis’
NASCAR on FS1 ‘To the Rear’
Ford Mustang ‘Safety Car’
Budweiser ‘In-Car Camera’
NASCAR on FS1 ‘Driver Telemetry’
AMP Energy Passion Fruit ‘In-Car Camera’
NASCAR on FS1 ‘HMS Running Order’
NASCAR on FS1 ‘Kevin Harvick – 1 of 2 Drivers with Top 10s in 1st 14 Races’
NASCAR on FS1 ‘After __ of __ Laps’
Sunoco ‘Race Fuel’
Ford Ecoboost ‘Track Facts’
Chevy ‘In-Car Camera’
5 Hour Energy ‘In-Car Camera’
Quicken Loans ‘In-Car Camera’
Ford Ecoboost ‘In-Car Camera’
NASCAR on FS1 ‘Biggest Movers Since Restart’
NASCAR on FS1 ‘Ty Dillon – 5 Career Sprint Cup races’
NASCAR on FS1 ‘Kyle Larson – Second Year in Sprint Cup’
NASCAR on FS1 ‘Kyle Busch – Needs Win & Top 30 for Chase’
NASCAR on FS1 ‘Competition Caution’
NASCAR on FS1 ‘Team Communications’
Advance Auto Parts ‘Race Off Pit Road’
NASCAR on FS1 ‘Pit Road Comparison’
KFC ‘Race Break’
NASCAR on FS1 ‘Crank it Up’
NASCAR on FS1 ‘Kevin Harvick – 14th Straight Race Leading a Lap’
NASCAR on FS1 ‘Driver Telemetry’
NASCAR on FS1 ‘Reporting:’
NASCAR on FS1 ‘On Pit Road’
NASCAR on FS1 ‘Joey Logano 2013 MIS Summer Winner’
Sprint ‘Fastest Lap’
NASCAR on FS1 ‘Commentators’
NASCAR on FS1 ‘Pit Stop Strategy’

Start time to record race/commercial periods: 12:50 PM
Stop time for rain delay: 1:24 PM
Restarted recording: 3:25 PM
Stopped for rain delay: 3:41 PM
Restarted recording: 4:28 PM
End time to record race/commercial periods: 5:37 PM

Total minutes of complete race broadcast: 119
Minutes of race broadcast: 91
Minutes of traditional commercials (not split-screen): 28

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Quicken Loans 400 (Rain delayed) ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’
– Axalta ‘We Paint Winners’ 400 edition

Date: 6-7-15

Racetrack: Pocono Raceway

Pole Sitter: Kurt Busch

HEARTRACERS:

  • Martin Truex Jr.: Martin won the race after leading the most laps. He had not won for a lot of races. He got his first win since 2013. The team had not won since 2011. They got their second win.
  • Jimmie Johnson: Jimmie did not lead any laps but he was in the top-five again. He is going for a championship for sure.
  • Kyle Larson: Kyle keeps improving this year in each race. He got another top-ten finish.
  • Greg Biffle: Greg started further back in this race. He got a top-ten finish for Roush Racing again. He is trying to turn their program around.
  • Kevin Harvick: Kevin keeps getting one-two finishes in almost every race. You need to check his stats versus Richard Petty at this point. He got another second-place finish.
  • Jamie McMurray: Jamie was one of the best improvers in the race like Kyle Larson. He turned his top-twenty car into a top-ten car by the end.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 Axalta 'We Paint Winners' 400 edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 1:00 PM, and stopped at the waving of the checkered flag at 4:20 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

FS1 was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Axalta “We Paint Winners” 400

Total number of commercials: 116

Total number of companies or entities advertised: 57

Number of times FS1 utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 67

Total number of companies or entities advertised in brief promos or crawlers: 29 (companies: TheDaleJrFoundation.org ; KevinHarvickFoundation.org ; BradRacing.com/foundation ; Miss Sprint Cup – @MissSprintCup ; Coca-Cola, NASCAR, and USO #ShareASalute ; KFC; Coke Zero; Budweiser; Chevy; Chevy.com/dalejr ; Ram Trucks Guts-Glory ; Ford; GoodYear; Sunoco; Castrol GTX MagnaTec; Geico; CarFax.com; Nationwide; Sprint.com/halfprice; ‘Game of War’; Ortho; Ortho DriveBugsAway.com #WhatsBugginBiffle ; US Open Golf on Fox; FIFA Women’s Cup Soccer on Fox; NASCAR on FS1; NASCAR.com/salute #NASCARSalutes ; upcoming MIS Sprint Cup race; upcoming Sonoma Sprint Cup race)

Total amount of time these brief promos take during broadcast: app. 5 min. 5 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on FS1 ‘Snap Shot’
GoodYear ‘Aerial Coverage’
Geico ‘Starting Grid’
NASCAR on FS1 ‘Pit Road Reports’
NASCAR on FS1 ‘NASCAR Rules Analyst’
Ford Ecoboost ‘Track Facts’
NASCAR on FS1 ‘Track Weather’
NASCAR on FS1 ‘Race Analysis’
NASCAR on FS1 ‘Biggest Movers’
Nationwide ‘In-Car Camera’
NASCAR on FS1 ‘Carl Edwards – 2 Time Pocono Winner’
Budweiser ‘In-Car Camera’
Nationwide ‘Dale Jr. Performance Report’
Nationwide ‘Dale Jr. – Last 8 Pocono Races’
NASCAR on FS1 ‘Kevin Harvick – Best Pocono Finish – 2nd 2014’
NASCAR on FS1 ‘Jeff Gordon – Pocono – 6 Wins 19 Top 5s’
NASCAR on FS1 ‘On Pit Road’
NASCAR on FS1 ‘Kasey Kahne – 2 time Pocono Winner’
NASCAR on FS1 ‘Green Flag Times – Last Sequence’
NASCAR on FS1 ‘Team Communications’
NASCAR on FS1 ‘JGR Running Order’
NASCAR on FS1 ‘Pit Road Penalties’
5 Hour Energy ‘In-Car Camera’
Ford Ecoboost ‘In-Car Camera’
NASCAR on FS1 ‘Driver Telemetry’
NASCAR on FS1 ‘Commentators’
NASCAR on FS1 ‘David Ragan – 10th Year in Sprint Cup’
NASCAR on FS1 ‘Race Off Pit Road’
Budweiser ‘Race Summary’
NASCAR on FS1 ‘Ryan Newman – 16th Year in Sprint Cup’
GoodYear ‘In-Car Camera’
NASCAR on FS1 ‘Reporting:’
Advance Auto Parts ‘NASCAR Race Day Driver Spotlight’
NASCAR on FS1 ‘Ricky Stenhouse Jr. – 89 Career Sprint Cup races’
KFC ‘Race Break’
NASCAR on FS1 ‘Recap’
Chevy ‘In-Car Camera’
NASCAR on FS1 ‘Aric Almirola – 8th Year in Sprint Cup’
Nationwide ‘Dale Jr Performance Update’
NASCAR on FS1 ‘Mid-Race Report’
Sprint ‘Jeff Gordon – 6 Pocono Wins – Most All Time’
NASCAR on FS1 ‘Alex Bowman – 2nd Year in Sprint Cup’
Coca-Cola ‘Racing Family Update’
NASCAR on FS1 ‘SHR Running Order’
StJude.org ‘In-Car Camera’
NASCAR on FS1 ‘Dale Earnhardt Jr. – Won Both Races at Pocono Last Season’
NASCAR on FS1 ‘Martin Truex Jr. – Led Most Laps in Last 3 Races’
NASCAR on FS1 ‘Crank it Up’
NASCAR on FS1 ‘Ty Dillon – 4 Career Sprint Cup Races’
NASCAR on FS1 ‘1st Career Pocono Race’
Nationwide ’88 Inside Ride’
Sprint ‘Martin Truex Jr. – 69 Races Since Last Cup Win’
Advance Auto Parts ‘Race Off Pit Road’
NASCAR on FS1 ‘Brett Moffitt – 18 Career Sprint Cup Races’
NASCAR on FS1 ‘Danica Patrick – 4th Year in Sprint Cup’
NASCAR on FS1 ‘Jimmie Johnson – Driver Position’
NASCAR on FS1 ‘Most Pocono Wins’
Chevy SS ‘Pace Car’
NASCAR on FS1 ‘Race Recap’
NASCAR on FS1 ‘Race Summary’
NASCAR on FS1 ‘A.J. Allmendinger – 10th Year in Sprint Cup’
NASCAR on FS1 ‘Leader Interval’
NASCAR on FS1 ‘Martin Truex Jr. – Pit Stop Summary’
NASCAR on FS1 ‘Fox Trax’
NASCAR on FS1 ‘Kevin Harvick – 9 Top 2 Finishes this Season’
NASCAR on FS1 ‘Final Lap’

Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:20 PM

Total minutes of complete race broadcast: 200
Minutes of race broadcast: 148
Minutes of traditional commercials (not split-screen): 52

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Axalta "We Paint Winners" 400 ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’
– 2015 FedEx 400 Benefiting Autism Speaks edition

Date: 5-31-15

Racetrack: Dover International Speedway

Pole Sitter: Denny Hamlin

HEARTRACERS:

  • Jimmie Johnson: Jimmie led the race at the perfect time in Dover. He went on to win another race at this track. He is now three wins shy of tying Dale Earnhardt.
  • Kyle Larson: Kyle was able to get much higher in the finishing results than he thought possible. He took advantage of late attrition to finish third.
  • Aric Almirola: Aric got one of his first top-fives of the year this week. He ran well and made his move in the late stages of the race.
  • Danica Patrick: Even though Danica got a speeding penalty under the green she still finished 15th. Her finishes have been improving in every race this year compared to last.
  • Landon Cassill: Landon has been really taking one of the slowest teams in the field and improving on it. He took his car from 43rd to 23rd by the end of the race. He has been doing this all year.
  • Kevin Harvick: Kevin got another one-two finish in the race. If he keeps this up he will reach 20 in a short amount of time.

SPECIAL NOTES:

  • The Work Done For Autism This Week: The money and awareness raised was so beneficial to Autism that this was a very special week.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 FedEx 400 benefiting Autism Speaks edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 1:00 PM, and stopped at the waving of the checkered flag at 4:40 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

FS1 was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 FedEx 400 benefiting AutismSpeaks.org

Total number of commercials: 119

Total number of companies or entities advertised: 59

Number of times FS1 utilized ‘Side-by-Side’ commercials during this broadcast: 0

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 86

Total number of companies or entities advertised in brief promos or crawlers: 34 (companies: AutismSpeaks.org ; text 30644 to AutismSpeaks; AutismDelaware.org ; POW MIA Chair of Honor Program ; USO.org ; KevinHarvickFoundation.org ; JamieMcMurray.com/Foundation ; TheDaleJrFoundation.org ; SpeedwayCharities.org ; Coca-Cola; Coke Zero; diet Mountain Dew; KFC; McDonald’s; Twisted Tea; Budweiser; Chevy; Chevy.com/dalejr ; Ford; Toyota; GoodYear; Sunoco; Castrol GTX Magnatech ; Geico; Nationwide; CarFax.com ; Sprint.com/halfprice ; Ortho; U.S. Open Golf on Fox; FIFA Women’s Cup Soccer on Fox; FS1 Live; FoxSports.com; NASCAR.com/Salute #NASCARSalutes ; upcoming Pocono Sprint Cup race; upcoming MIS Sprint Cup race; upcoming Sonoma Sprint Cup race)

Total amount of time these brief promos take during broadcast: app. 5 min. 45 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Pit Road Reports’
GoodYear ‘Aerial Coverage’
Geico ‘Starting Grid’
NASCAR on Fox ‘NASCAR Rules Analyst’
Castrol ‘Track Weather’
Castrol ‘Race Analysis’
Castrol ‘To the Rear’
Sprint Cup ‘Pace Car’
Toyota ‘Pace Car’
DiTech ‘In-Car Camera’
NASCAR on Fox ‘Biggest Movers’
Ford Ecoboost ‘In-Car Camera’
Nationwide ‘In-Car Camera’
McDonald’s ‘In-Car Camera’
Twisted Tea ‘In-Car Camera’
NASCAR on Fox ‘Jimmie Johnson – 9 Time Dover Winner’
NASCAR on Fox ‘Driver Telemetry’
NASCAR on Fox ‘Jeff Gordon – 5 Time Dover Winner’
NASCAR on Fox ‘Team Penske Running Order’
NASCAR on Fox ‘Brad Keselowski – Finished 2nd in Both Dover Races Last Season’
Sprint ‘Fastest Lap’
NASCAR on Fox ‘Martin Truex Jr. – Finish – Last 3 Races’
Toyota ‘Top Performers’
Toyota ‘In-Car Camera’
Nationwide ‘Dale Jr. Performance Report’
Nationwide ‘Dale Jr. – 7 Top Finishes This Season’
NASCAR on Fox ‘Team Communications’
Advance Auto Parts ‘NASCAR Race Day Driver Spotlight’
NASCAR on Fox ‘JGR Running Order’
Coca-Cola ‘Racing Family Update’
NASCAR on Fox ‘Reporting:’
NASCAR on Fox ‘Crank it Up’
NASCAR on Fox ‘Interval Behind Leader’
NASCAR on Fox ‘Cutaway Car’
NASCAR on Fox ‘Laps Led’
Budweiser ‘Race Summary’
NASCAR on Fox ‘On Pit Road’
NASCAR on Fox ‘Involved in Wreck’
Ford Ecoboost ‘Track Facts’
Sprint ‘Jimmie Johnson – 9 Dover Wins Most All Time’
NASCAR on Fox ‘Mid-Race Report’
NASCAR on Fox ‘Track Temperature’
NASCAR on Fox ‘HMS Running Order’
NASCAR on Fox ‘Driver Position’
Nationwide ‘Dale Jr. Performance Update’
KFC ‘Race Break’
NASCAR on Fox ‘Recap’
Nationwide ’88 Inside Ride’
NASCAR on Fox ‘Dover Radio Remix’
Castrol GTX MagnaTech ‘Race Summary’
Sprint ‘Clint Bowyer – Currently’
NASCAR on Fox ‘Commentators’
Advance Auto Parts ‘Green Flag Times – Last Sequence’
NASCAR on Fox ‘Top 5 – Last Pit Stop’
NASCAR on Fox ‘Martin Truex Jr. – Most Laps Led in a Season’
NASCAR on Fox ‘JGR Running Order’
NASCAR on Fox ‘Final Lap’

Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:40 PM

Total minutes of complete race broadcast: 220
Minutes of race broadcast: 172
Minutes of traditional commercials (not split-screen): 48

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 FedEx 400 benefiting AutismSpeaks.org ...

JAW’s ‘HEARTRACERS / HEARTBREAKERS’
– Coca Cola 600 edition

Date: 5-24-15

Racetrack: Charlotte Motor Speedway

Pole Sitter: Matt Kenseth

HEARTRACERS:

  • Carl Edwards: Carl won the race after leading the final few laps. He waited until the right time to have the best car.
  • Ryan Newman: Ryan Newman finished in the top-ten after starting 19th. He is turning around the Childress program to the point of getting a win soon.
  • Kyle Busch: Kyle had a good solid finish in his first tough race coming back from an injury. He just missed the top-ten.
  • Greg Biffle: Greg finished second in the race even though he did not lead a lot of laps. He backed up his Pole effort in the Sprint All Star Race with a good run in this race.
  • Dale Earnhardt Jr.: Dale has been putting a lot of top-five finishes together to go with his win lately. He looks like he could challenge for a Championship with runs like he had for this race.
  • Martin Truex Jr. Martin finished in the top-ten after leading the most laps in the race. It was a shame he didn’t win but he was not fast when it counted like Carl Edwards was.

Read more JAW’s ‘HEARTRACERS / HEARTBREAKERS’ - 2015 Coca-Cola 600 edition ...

For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race.

I began recording the times at the Invocation of the race at 6:00 PM, and stopped at the waving of the checkered flag at 10:24 PM (all times are EST). I did not keep records for the pre- and post-race coverage.

Fox was the broadcast team for this event.

Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race near the race ticker.

Throughout the breakdown, you can find links to sponsors, or special items-of-interest such as links to contests and movie sites.

Race and Commercial Breakdown of the 2015 Coca-Cola 600

Total number of commercials: 176

Total number of companies or entities advertised: 87

Number of traditional commercials (not split-screen): 169
Total number of companies or entities advertised: 84
Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 7
Total number of companies or entities advertised: 6
Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 1

Total number of brief promos of products/services during the race broadcast (including company logos ‘floating’ in corners of the screen): 85

Total number of companies or entities advertised in brief promos or crawlers: 32 (companies: NASCAR.com/Salute #NASCARSalutes ; GoodYear.com/GivesBack ; Sonic; KFC; McDonald’s; Subway; Coca-Cola; #ShareaCokeWithMeSweeps ShareaCoke.com/racing ; Budweiser; Bud Light; Coors Light; Twisted Tea; Chevy; Chevy.com/dalejr ; Ford; GoodYear; Sunoco; Geico; Nationwide; Polaris; Sprint.com/halfprice ; NavyFederal.org ; ‘Game of War’; ‘Tomorrow Land’ movie; ‘Entourage’ movie; Cialis; ‘Are You Smarter Than a Fifth Grader’ on Fox; ‘Bulls Eye’ on Fox; UFC on Fox; FIFA Women’s Cup on Fox; F1 Race in Monaco; Indy 500 Race; FoxSports.com ; NASCAR on Fox)

Total amount of time these brief promos take during broadcast: app. 5 min. 50 sec.

Also, there are the following race statistics/graphics during the broadcast, sponsored by companies:

NASCAR on Fox ‘Snap Shot’
GoodYear ‘Aerial Coverage’
Geico ‘Starting Grid’
NASCAR on Fox ‘Pit Road Reports’
NASCAR on Fox ‘NASCAR Rules Analyst’
NASCAR on Fox ‘Track Weather’
NASCAR on Fox ‘Race Analysis’
Coca-Cola ’600 Pace Car’
Toyota ‘Pace Car’
Subway ‘In-Car Camera’
Coca-Cola ‘In-Car Camera’
Budweiser ‘In-Car Camera’
NASCAR on Fox ‘Biggest Movers’
NASCAR on Fox ‘Team Communications’
Ford Ecoboost ‘In-Car Camera’
NASCAR on Fox ‘Breaking Down the Race’
Nationwide ‘In-Car Camera’
NASCAR on Fox ‘Driver Telemetry’
NASCAR on Fox ‘HMS Running Order’
NASCAR on Fox ‘Race Off Pit Road’
NASCAR on Fox ‘Battle for:’
Chevy ‘In-Car Camera’
Nationwide ‘Dale. Jr. Performance Report’
Nationwide ‘Dale Jr. – This Season’
NASCAR on Fox ‘Denny Hamlin – 2015 All Star Race Winner’
NASCAR on Fox ‘Denny Hamlin – Best Coca-Cola 600 Race Win – 1st’
NASCAR on Fox ‘Won All Star Race and Coke 600 Race in Same Year’
NASCAR on Fox ‘Matt Kenseth – 18th Year in Sprint Cup’
NASCAR on Fox ‘Biggest Movers Since Restart’
NASCAR on Fox ‘Coca-Cola 600 – After __ Lap’
NASCAR on Fox ‘Kevin Harvick – 11th Straight Race Leading a Lap’
NASCAR on Fox ‘Coca-Cola 600 – After 100 Miles’
NASCAR on Fox ‘Dave Gilliland – 10th Year in Sprint Cup’
NASCAR on Fox ‘On Pit Road’
Sprint ‘Jimmie Johnson & Kevin Harvick – Combined to Win Last 7 Races on 1.5 mi Tracks’
NASCAR on Fox ‘Green Flag Times – Last Sequence’
NASCAR on Fox ‘Kurt Busch – 16th Year in Sprint Cup’
NASCAR on Fox ‘Reporting:’
NASCAR on Fox ‘Interval Behind Leader’
Sprint ‘Race Break’
Ford Ecoboost ‘Track Facts’
NASCAR on Fox ‘1st Career Coca-Cola 600’
NASCAR on Fox ‘A.J. Allmendinger – 10th Year in Sprint Cup’
NASCAR on Fox ‘Coca-Cola 600 – After 200 Miles’
NASCAR on Fox ‘Commentators’
5 Hour Energy ‘In-Car Camera’
Nationwide ’88 Inside Ride’
NASCAR on Fox ‘Breaking Down the Race – Dusk’
NASCAR on Fox ‘Martin Truex Jr. – 12th Year in Sprint Cup’
NASCAR on Fox ‘Crank-it-Up Salute to Our Troops’
Twisted Tea ‘In-Car Camera’
Sprint ‘Martin Truex Jr. – Finish Top 10 in 10 of 11 Races this Season’
NASCAR on Fox ‘Coca-Cola 600 After 300 Miles’
NASCAR on Fox ‘A Memorial Day Tribute’
NASCAR on Fox ‘NASCAR on Fox Remembers Mid-Race Report’
NASCAR on Fox ‘Pit Road Penalties’
Coca-Cola ‘Racing Family Update’
Advance Auto Parts ‘NASCAR Race Day Driver Spotlight’
KFC ‘Race Break’
NASCAR on Fox ‘Auto Racing’s Greatest Weekend – Today’s Winner’
Coca-Cola ’600 Laps Led’
NASCAR on Fox ‘Kyle Busch – Laps Run Since Return’
NASCAR on Fox ‘Jimmie Johnson – Position’
Budweiser ‘Race Summary’
NASCAR on Fox ‘Coca-Cola 600 After 400 Miles’
Nationwide ‘Dale Jr. Performance Update’
NASCAR on Fox ‘Breaking Down the Race – Night’
Toyota ‘Safety Car’
NASCAR on Fox ‘Radio Remix’
Sprint ‘Most Laps Led’
McDonald’s ‘Who You Lovin’?’
NASCAR on Fox ‘Top 5 Last Pit Stop’
NASCAR on Fox ‘Last Caution in Coca-Cola 600 Avg. Last 10 Races Lap 366’
NASCAR on Fox ‘Cumulative Pit Times’
Coca-Cola ’600 Leaders’
NASCAR on Fox ‘Hollywood Hotel’
NASCAR on Fox ‘Fox Trax’
NASCAR on Fox ’3 Things You Need to Know’
NASCAR on Fox ‘Speed Comparison’

Start time to record race/commercial periods: 6:00 PM
End time to record race/commercial periods: 10:24 PM

Total minutes of complete race broadcast: 264
Minutes of race broadcast: 189
Minutes of traditional commercials (not split-screen): 75

Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0

Click here for last year’s commercial breakdown of this race.

Read more Commercial breakdown and links related to the 2015 Coca-Cola 600 ...

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